Our Story

Our Story

You are one decision away from changing your life

We create the world's healthiest plant-based products and services. Our mission is to help you stay strong and healthy on your health and wellness journey, so you can live a healthier, more energetic, and longer life. Never give up on yourself.

Kaivan Dave,
Founder & CEO

Timeline

  • 2019
    Morning Nutrition:
    Protein coffee to fuel your morning
  • 2020
    Chrono Nutrition:
    Time based nutrition
  • 2021
    Timely:
    Focus and productivity beverage
  • 2021
    AWSM Coffee:
    World’s Healthiest Protein Coffee
  • 2022
    Formulation Branding Positioning Strategy 1st production
  • 2024
    AWSM Health:
    World's healthiest plant-based wellness products

  • 2019
    Morning Nutrition:
    Protein coffee to fuel your morning
  • 2020
    Chrono Nutrition:
    Time based nutrition
  • 2021
    Timely:
    Focus and productivity beverage
  • 2021
    AWSM Coffee:
    World’s Healthiest Protein Coffee
  • 2022
    Formulation Branding Positioning Strategy 1st production
  • 2024
    AWSM Health:
    World's healthiest plant-based wellness products